Saturday, May 31, 2014

The Opinion-Makers: How Russia Is Winning the Propaganda War

With the help of news services like RT and Ruptly, the Kremlin is seeking to reshape the way the world thinks about Russia. And it has been highly successful: Vladimir Putin has won the propaganda war over Ukraine and the West is divided.

Ivan Rodionov sits in his office at Berlin's Postdamer Platz and seems to relish his role as the bad guy. He rails in almost accent-free German, with a quiet, but sharp voice, on the German media, which, he claims, have been walking in "lockstep" when it comes to their coverage of the Ukraine crisis.
During recent appearances on two major German talk shows, Rodionov disputed allegations that Russian soldiers had infiltrated Crimea prior to the controversial referendum and its annexation by Russia. He says it's the "radical right-wing views" of the Kiev government, and not Russia, that poses the threat. "Western politicians," he says, "are either helping directly or are at least looking on."

Rodionov defends President Vladimir Putin so vehemently that one could be forgiven for confusing him with a Kremlin spokesperson. But Rodionov views himself as a journalist. The 49-year-old is the head of the video news agency Ruptly, founded one year ago and financed by the Russian government. The eighth floor of the office building has a grand view of Germany's house of parliament, the Reichstag. It's a posh location and the Kremlin doesn't seem to mind spending quite a bit of money to disseminate its view of the world from here. Around 110 people from Spain, Britain, Russia and Poland work day and night in the three-floor office space on videos that are then syndicated to the international media.
At first glance, it's not obvious that Ruptly is actually Kremlin TV. In addition to Putin speeches, there are also numerous other video clips available in its archive, ranging from Pussy Riot to arrests of members of the Russian opposition. When it comes to eastern Ukraine, however, the agency offers almost exclusively videos that are favorable towards pro-Russian supporters of the "People's Republic of Donetsk," which was founded by separatists. You'll also find right-wing radicals like Britain's Nick Griffin or German far-right extremist Olaf Rose, an ideologist with the neo-Nazi National Democratic Party (NPD), stirring up hatred towards the European Union and its Ukraine policies.

Propagating the Kremlin's Position
Rodionov says that, since its founding, Ruptly has attracted 14 subscribers and over 200 customers, including German broadcasters "both public and private." Subsidies from Moscow enable Ruptly to offer professionally produced videos at prices cheaper than those of the private competition.
The battle over Ukraine is being fought with diverse means -- with harsh words and soft diplomacy, with natural gas, weapons and intelligence services. But perhaps the most important instruments being deployed by Moscow are the Internet, newspapers and television, including allegedly neutral journalists and pundits dispatched around the world to propagate the Kremlin position.........http://www.spiegel.de/international/world/russia-uses-state-television-to-sway-opinion-at-home-and-abroad-a-971971.html
[By SPIEGEL Staff]
30/5/14
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